JWT Building 1 Knightsbridge Green
London SW1X 7NW
3 December 2009 7:00pm
Michael Wolff, a co-founder of one of the world’s most iconic design companies – Wolff Olins – is recognized today as a leader in thinking on brands.
He lectures in many countries including Brazil, India, Mexico, Norway, Singapore, South Africa and the USA. He’s Patron of the Inclusive Design Challenge with the Helen Hamlyn Centre at the RCA (Royal College of Art), a former member of the Government sponsored Design and Technology Alliance against crime, former Chairman of the Legible London initiative with Transport for London and a visiting Professor at the University of the Arts in London and a Senior Fellow of the RCA. He’s the UK Government’s Inclusive Design Champion and a former President of both the D&AD (Design and Art Directors Association) and the CSD (Chartered Society of Designers).
Michael now runs Michael Wolff & Company in London. Most recent clients are 3i, Mothercare, The Ministry of Sound and the University of Oxford in the UK, Citibank and Citigroup in the US, and a new bank in Russia.
“I’ve never stuck to one view of what is good in design. My personal goals have always been: to help organizations to express themselves, in their own particular way, for the benefit of anyone with whom they’re involved. And do this in a way that brings value to everyone and to the world that we all share.”